Items where Author is "Zainuddin, Muhammad Shaleh"

Thesis

Zainuddin, Muhammad Shaleh (2023) PENGARUH EWOM, ENDORSEMENT DAN BRAND AWARENESS TERHADAP MINAT BELI MS GLOW MELALUI BRAND IMAGE SEBAGAI VARIABEL INTERVENING DI MAKASSAR = THE INFLUENCE OF EWOM, ENDORSEMENT AND BRAND AWARENESS TO INTEREST IN BUYING MS GLOW THROUGH BRAND IMAGE AS INTERVENING VARIABLES IN MAKASSAR. Disertasi thesis, Universitas Hasanuddin.