Items where Author is "Zainuddin, Muhammad Shaleh"

Zainuddin, Muhammad Shaleh (2023) PENGARUH EWOM, ENDORSEMENT DAN BRAND AWARENESS TERHADAP MINAT BELI MS GLOW MELALUI BRAND IMAGE SEBAGAI VARIABEL INTERVENING DI MAKASSAR = THE INFLUENCE OF EWOM, ENDORSEMENT AND BRAND AWARENESS TO INTEREST IN BUYING MS GLOW THROUGH BRAND IMAGE AS INTERVENING VARIABLES IN MAKASSAR. Disertasi thesis, Universitas Hasanuddin.