THE FLOUTING MAXIM USED BY MALE AND FEMALE CHARACTERS IN EMILY IN PARIS SERIES: A PRAGMATIC STUDY = THE FLOUTING MAXIM USED BY MALE AND FEMALE CHARACTERS IN EMILY IN PARIS SERIES: A PRAGMATIC STUDY

Rada Bonita Anggraeni, 2022. The Flouting Maxim Used By Male and Female Characters in Emily in Paris Series: A Pragmatic Study. (Supervised by Abidin Pammu and Sukmawaty)
This research was conducted to analyze the flouting maxim on the female and male characters’ utterances in Emily in Paris Series Season 1 (2020). Following the statement, the author came up with two questions: (1) What types of flouting maxims are used by male and female main characters in Emily in Paris Series? and, (2) What are the flouting maxims strategies used by both male and female characters in their utterances?
In analyzing the utterances uttered by the characters in this series, the author decided to use a descriptive qualitative approach to analyze and describe the data. The theories used in this research are from Grice (1975) for the Cooperative Principles and Cutting's (2002) for maxim flouting strategies.
The finding of this research showed that all maxims of the Cooperative Principle are flouted. The female main characters are most often found to flout maxims rather than the male with 62 utterances and completely flouted all the maxims, as flouting maxim of quality as the highest rank. Besides, for the strategies used to flout the maxims, while the female main characters actively used all of the nine strategies, the male main characters only used seven strategies on their utterances with changing topics as the most often strategy that applied.

Keywords : Pragmatics, Flouting Maxims, Cooperative Principle, Emily in Paris