NAIMA, NADRATUL (2026) PENGARUH PERAN KELEMBAGAAN DAN AKSES INFORMASI PASAR TERHADAP DAYA SAING PRODUK DENGAN STRATEGI PEMASARAN SEBAGAI VARIABEL INTERVENING (STUDI PADA PETANI BAWANG MERAH DI DESA TINDALUN KABUPATEN ENREKANG) = THE INFLUENCE OF INSTITUTIONAL ROLES AND ACCSESS TO MARKET INFORMATION ON PRODUCT COMPETITIVENESS WITH MARKETING STRATEGY AS AN INTERVENING VARIABEL (STUDY ON SHALLOT FARMERS IN TINDALUN VILLAGE, ENREKANG REGENCY). Thesis thesis, UNIVERSITAS HASANUDDIN MAKASSAR.