Items where Author is "SHALEHAH, ZAKIYAH"

Thesis

SHALEHAH, ZAKIYAH (2025) PENGARUH SOCIAL MEDIA MARKETING TERHADAP REPURCHASE INTENTION KONSUMEN GEN Z PADA COFFEE SHOP DI MAKASSAR MELALUI MEDIASI KETERLIBATAN PELANGGAN = The Influence of Social Media Marketing on Gen Z Consumers’ Repurchase Intention at Coffee Shops in Makassar: The Mediating Role of Customer Engagement. Thesis thesis, Universitas Hasanuddin.