NATSIR, NUR AFIFAH (2025) PENGARUH CONTENT MARKETING DAN EVENT MARKETING TERHADAP BRAND AWARENESS YOUTIVE INSPIRE EDUCAMP VOL. 3 PADA GENERASI Z DI KOTA MAKASSAR = THE INFLUENCE OF CONTENT MARKETING AND EVENT MARKETING ON BRAND AWARENESS OF YOUTIVE INSPIRE EDUCAMP VOL. 3 AMONG GENERATION Z IN MAKASSAR CITY. Skripsi thesis, Universitas Hasanuddin.