ISHAK, ANGEL RIA CHAROLIN (2025) ANALISIS PENGARUH BRAND AWARENESS, LOYALITAS, DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA KOSMETIK BRAND EMINA = NALYSIS OF THE EFFECT OF BRAND AWARENESS, LOYALTY, AND BRAND IMAGE ON CONSUMER PURCHASE DECISIONS FOR EMINA BRAND COSMETICS. Skripsi thesis, Universitas Hasanuddin.