EFEKTIVITAS PROGRAM YESS (YOUTH ENTREPENEURSHIP AND EMPLOYMENT SUPPORT SERVICES) PADA PETANI MILLENIAL DI KABUPATEN MAROS = THE EFFECTIVENESS OF YESS (YOUTH ENTREPENEURSHIP AND EMPLOYMENT SUPPORT SERVICES) PROGRAM FOR MILLENNIAL FARMERS IN MAROS REGENCY

Youth Entrepreneurship and Employment Support Services (YESS) is a program that provides training in entrepreneurship to enhance human resource development. It aims to empower young individuals and rejuvenate rural farming communities by equipping them with essential skills for entrepreneurial success. Approaches. The research objectives are to analyse the level of effectiveness of the YESS program on farmers in Maros Regency and to find the factors that influence the effectiveness of the YESS program on farmers in Maros Regency. The first and second objectives use descriptive and quantitative analysis. The first objective of descriptive analysis is to determine how effective the YESS program is on millennial farmers in Maros Regency. The second objective quantitative analysis used is multiple linear regression to identify which factors influence the effectiveness of the YESS program in Maros Regency. Outcomes. Understanding the YESS program obtained a score of 214.83 (very effective), real change obtained a score of 206.81 (effective), achieving goals obtained a score of 207 (effective), right on target with a score of 213.33 (very effective), and real change obtained a score of 203.8 (effective), the average score on each factor is 209.15 which indicates that the results are effective. The YESS program's understanding regression coefficient (X1) of 0.242 indicated that the YESS program will increase the effectiveness by 0.242. The real change regression coefficient (X2) of 0.131 means that the increase in real change will increase the effectiveness by 0.131. Furthermore, the achieving goals regression coefficient (X3) of 0.196 states that each achieving goal will increase the effectiveness of the YESS program by 0.196. Then, the right target regression coefficient (X4) 0.234 states that each right target will increase the effectiveness of the YESS program by 0.234. The Timely regression coefficient (X5) 0.221 states that any increase in timely will increase the effectiveness of the YESS program by 0.221. Overall, the effectiveness of the YESS program is significantly influenced by the factors of program understanding, goal achievement, and target accuracy. Meanwhile, real change and timeliness did not show a significant influence in this study.