Strategy for the Successful Implementation of Social Capital Based on Cattle Business Insurance

Cattle business insurance or AUTS is one of the government programs through the Ministry of Agriculture of the Republic of Indonesia, with the aim of protecting cattle farmers so that they can continue to breed cattle if field conditions do not support it, such as an accident, death due to illness, being stolen by irresponsible people. The AUTS program is a form of the government's seriousness and concern for cattle farmers so that carrying out cattle farming can be sustainable. The purpose of this study was to get an overview of the strategy for implementing the successful implementation of cattle business insurance or AUTS based on social capital. The research was conducted in Barru Regency with respondents who came from cattle breeders who took part in AUTS. The research method used in this study is to collect data using questionnaires and conduct surveys and focused group discussions. The data that has been collected is processed using SWOT data analysis. The research output is to get an overview of the AUTS implementation strategy. The results of the research based on SWOT and QSPM analysis indicate that it needs to be continued and maintained because the successful implementation strategy of AUTS implementation is in the growth and aggressive quadrant with IFES and EFAS coordinates, namely X: Y = (X = 0.90: Y = 1.08). The QSPM strategy is 2.62 regulatory support, 1.09 government premium assistance, and 1.90 livestock service support.