QADRIYAH JAFAR, NUR (2025) Analisis Faktor-Faktor yang Mempengaruhi Keputusan Konsumen Terhadap Pembelian Minuman Berbahan Baku Fresh Milk di Chatime=An Analysis of the Factors Influencing Consumer Purchase Decisions on Fresh Milk-Based Beverages at Chatime. Skripsi thesis, Universitas Hasanuddin.