GAURY, IBNU (2025) Analisis Pengaruh Harga dan Inovasi Produk Terhadap Keputusan Pembelian Melalui Kepuasan Pelanggan Pada C'bezt Fried Chicken Limbung = Analysis of the Influence of Price and Product Innovation on Purchasing Desicions Through Customer Satisfaction At C'bezt Fried Chicken Limbung. Thesis thesis, Universitas Hasanuddin.